지속적인 연구개발과 기술혁신을 통한 고객만족 극대화를 추구합니다.

In order to strengthen its R&D functions and capabilities, Sunghwa has established a co-creation system for its business department and manufacturing plants.
Through this connective system, Sunghwa can maximally reflect buyer requirements in design, propose new ideas, and develop samples systemically.

  • Business Department

    Precisely identify buyer's brand and buyer's needs based on the understanding about buyer's brand and buyer's needs

    Actively reflect continued communication with the R&D team on the design

    Maximize buyer satisfaction by maintaining close coordination with manufacturing plants 

  • R&D Center

    Collect information on domestic and overseas fashion market trends

    Analyze fashion insights and draft related reports

    Conduct deisgn research and development efforts thatare tailored to buyer's brand and buyer's needs

    Maximize customer satisfaction by working together with production technology team

    Develop new fabrics and test new products

  • Manufacturing Plant

    Present the samples of developed designs in a quick manner

    Quality assurance based on production technologies and a strict QA system

    Implement ideas into products based on knowledge and technology related to knitting 

In order to ensure the expertise of our R&D Center, Sunghwa has separate teams working in research, design,
and development, which constitute a systematic design development system.

The basis of Sunghwa’s competitiveness is the company’s ceaseless effort for research on domestic and overseas fashion market, design, and fabric technology.

  • Reserach

    Collect market information through regular market research

    Customized sample sourcing for various global brands

    Consumer trend research and information collection through local fashion market research  

  • Data

    Research and analysis of the latest trends in design concept, materials, and patterns using global fashion documents published each season

    Collect trend information through regular market research

    Organize trends tailored to the needs of each buyer, based on collected data 

  • Design fair

    Collect various data through various seminars, materials fairs, and design fairs

  • Global Market Report

  • Analysis

    Present strategic product lineups based on trend data

  • Market Report

    Analyze market trends regarding design and product development

The specialized design teams at Sunghwa provide a high-quality service to clients in all product development phases.

  • Concept Book

  • Publish trend books for each season

    Publish graphic & art workbooks

    Develop and propose samples that reflect global trends

    Design special products based on the design concept

    Present a design development direction for each client company

  • Graphic Design

  • Develop designs based on various inspirations and trends

    Comprehensive design research and development efforts customized for the needs of client companies and buyers

    Provide specialized design services based on brand concept

    Draft concept boards for each season

  • Technical Design

  • Develop designs utilizing various knitting technologies to maximize functionality

    Design research activities to satisfy both comfort and aesthetics

    Design unique socks products utilizing scientific structure and ergonomic designs for the body

Using research data, Sunghwa’s R&D teams propose ideas and designs that go beyond client requirements and needs.
Through sample development and product testing, the team presents design solutions that meet the demands of client companies.

  • Trend data
    Fabric research
    Market report
    Design source

  • Life style
    Customers need
    Buying habit
    Material attribute

  • Customer feedback
    Problem improvement
    Technical test
    Evaluate function

  • FABRIC DEVELOP

  • Material planning that reflect client needs

    Research new yarn material and establish related database

    Propose ideas reflecting the yarn material characteristics

    Insert information on yarn material to design and product development phases

    Update data by collecting information in various yarn material expositions and
    analysis of that information

    Identify the trends in knitting technology

  • DESIGN SOLUTION

  • Close communication between product development team at the corporate
    headquarters and the R&D Center design team

    Provide design solutions for client company

    Develop designs based on buyer requirements

    Develop innovative samples based on market research and analyses

  • PRODUCT TESTING

  • Regular sample development

    Identify issues and propose improvements by conducting multilateral product tests

    Implement new ideas into products

    Execute functional test of new yarn material knitting technologies

	

Privacy Policy

Guidance to Collection and Use of Personal Information

Your valuable personal information will be collected and used according to the following policies. Our company collects only personal information related to the purpose and promises to protect and manage the collected information transparently and safely. We ask for your consent to collect and use personal information.

Purpose of collection and Use of Personal information.

· Information on inquiries about your project, such as quotes, terms, and development methods, are collected for more accurate answers. · The applicant's personal information will be collected to maintain a good workforce for recruiting.

Collect Items.

· Required fields: name, contact, email, contact details.

Period of use

In principle, after the purpose of collecting and using personal information is accomplished, we will destroy the information without delay. However, the following information will be kept for the specified period for the following reasons. · Reason for retention: Retention of personnel information with your consent. · Retention period: The right to refuse consent until the request for removal of the membership information and the profit. Consent to the collection and use of essential information among the above personal information is essential for the recruitment audit. If you do not agree, you may be disadvantaged in recruiting. If you choose not to agree, you will collect the optional information you have registered. You consent to your use of the service.